Eric Jacobson

Archive for the ‘Vision Statements’ Category

The Difference Between A Mission And A Vision

In Mission Statement, Vision Statements on June 16, 2013 at 9:14 am

Eric Jacobson Leadership

Here’s a good definition of the difference between a mission and a vision by leadership book authors George Bradt, Jayme A. Check and Jorge Pedraza:

  • Mission – A mission guides what people do every day.  It informs what roles need to exist in the organization.
  • Vision – A vision is the picture of future success.  It helps define areas where the organization needs to be best in class and helps keep everyone aware of the essence of the company.

3 Things Every Mission Statement Must Have

In Company Culture, Effective Communications, General Leadership Skills, Leadership, Leadership Books, Leadership Education, Leadership Skills, Leadership Training, Management, Mission Statement, Vision Statements on March 28, 2012 at 7:39 pm

A lot of companies struggle when creating their mission statement.

Author Peter F. Drucker provides the following good advice in one of my favorite book’s of his, The Five Most Important Questions You Will Ever Ask About Your Organization:”

Every mission statement has to reflect three things:

  • Opportunities
  • Competence
  • Commitment

In other words, he explains:

  • What is our purpose?
  • Why do we do what we do?
  • What, in the end, do we want to be remembered for?

How well does your mission statement meet Drucker’s recommended three requirements?

Tell A Story To Share Your Vision

In Company Culture, Effective Communications, Engaging Employees, General Leadership Skills, Leadership, Leadership Skills, Leadership Training, Listening Skills, Management, Motivating Employees, Vision Statements on February 25, 2012 at 8:50 am

“Most leaders’ visions fail, not due to a leader’s inadequacies, but due to the leader’s lack of communication,” says Margaret Reynolds of Reynolds Consulting, LLC in Lee’s Summit, MO.

She adds that it’s not that leaders don’t communicate, but that they don’t beat the drum regularly enough. “Leaders need to communicate often, regularly and consistently,” she recommends.

“In terms of how to communicate so people get it, it is pretty widely accepted that story telling is the most effective,” explains Reynolds.  Leaders need to paint a vision where people see it often.  She recommends that leaders share their vision at least seven to 10 times with their employees, and to make it clear to everyone what specifically each person can do each day to help achieve the collective mission.

Reynolds’ other advice to leaders is to be one whom:

  • listens with respect
  • communicates effectively
  • removes obstacles
  • shoulders the blame
  • shares the glory

The Difference Between A Mission And A Vision

In General Leadership Skills, Leadership, Leadership Education, Leadership Skills, Leadership Training, Management, Mission Statement, Vision Statements on September 10, 2011 at 5:07 pm

Here’s a good definition of the difference between a mission and a vision by leadership book authors George Bradt, Jayme A. Check and Jorge Pedraza:

  • Mission – A mission guides what people do every day.  It informs what roles need to exist in the organization.
  • Vision – A vision is the picture of future success.  It helps define areas where the organization needs to be best in class and helps keep everyone aware of the essence of the company.
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