Eric Jacobson

Archive for August, 2017|Monthly archive page

How To Communicate In Eight Seconds

In Communication, Eric Jacobson On Leadership, Leadership on August 30, 2017 at 2:42 pm

According to a 2015 Microsoft study, the average attention span for us ever-scattered humans is now shorter that a goldfish’s; eight seconds. So, how do you stand out? How do you communicate effectively? How do you not waste time?

Paul Hellman answers these questions and gives you 100 fast and actionable tactics to make your eights seconds meaningful. It’s all in his new book, You’ve Got 00:00:08 Seconds.

He teaches you three key ingredients:

  1. Focus: How to say less with more meaning.
  2. Variety: How to stand out as slightly different.
  3. Presence. How to be notable and boost your reputation.

Paul Hellman

His tactics will serve you well in all these types of situations:

  • Making presentations
  • Interviewing
  • Emailing
  • Networking
  • Storytelling
  • Leaving voice mail

Here are some of my favorite takeaways from Hellman’s book:

  • In one-to-one conversations, talk less than the other person. Ask at least one thought-provoking question per conversation.
  • In meetings, speak in 30-60 second bites. Provide the headline news first, with details later, and only give details if asked. You’ll be surprised by how much you can say in 30 seconds.
  • When presenting, slim down to 10 PowerPoint slides or less.

And, if you really want to Own the Room when presenting, Hellman recommends you:

  1. Avoid the podium.
  2. Move.
  3. When you get a question, step forward toward the audience.
  4. Keep your hands in front of your body.
  5. Gesture.
  6. Look at individuals.
  7. Speak louder (as though the room were twice as large and you wanted to be heard).
  8. Speak as though your message matters.

The Six Questions Leaders Should Ask Employees

In Employee Engagement, Employee Feedback, Employee Retention, Employee Satisfaction, Engaging Employees, Eric Jacobson Leadership, Eric Jacobson On Corporate Culture, Leadership on August 20, 2017 at 9:35 am

As explained in John Baldoni‘s, book, Lead With PurposeMarshall Goldsmith suggests all leaders make it a habit to regularly ask their employees these six questions:

  1. Where do you think we should be going?
  2. Where do you think you and your part of the business should be going?
  3. What do you think you’re doing well?
  4. If you were the leader, what ideas would you have for you?
  5. How can I help?
  6. What suggestions or ideas do you have for me?

Ask For Help

In Eric Jacobson On Leadership, Leadership, Leadership Skills on August 15, 2017 at 5:09 am

If you are new to managing, or if you are struggling with a management dilemma, ask for help. There is no shame in asking for help.

Seek the guidance of a colleague at work. Reach out to a mentor at or away from work. Turn to an online resource. Consult a book on managing.

Whatever you do, don’t sit back and do nothing. Managing even one employee can be challenging. And many managers receive little or no formal training on how to be a manager. That means you have to be proactive about learning how to be a good manager.

Your team is depending on you, and to lead them effectively you need to know to how manage effectively. So, ask for help.

How To Stay Motivated

In Eric Jacobson On Leadership, Motivation on August 12, 2017 at 5:07 am

To learn how to stay motivated, read High-Profit Prospecting, by Mark Hunter. It’s a powerful read that includes counterintuitive advice and cutting-edge best practices for sales prospecting in today’s business world.

Today, I share one of my favorite sections of the book where Hunter describes his seven things motivated people do to stay motivated:

  1. Motivated people ignore voices in their lives. These might be people in the office and friends who have bad attitudes. They’re out there, and if you’re not careful, they’ll control you, too.
  2. Motivated people associate with highly motivated people. Just as there are negative people in the world, there are also positive people. Your job is to make sure you spend as much time with the positive people as possible.
  3. Motivated people simply look for the positive in things. Positive people count it an honor to live each day, learn from others, and impact positively those they meet. Positive people take great satisfaction in helping others achieve success.
  4. Motivated people don’t worry about what they can’t control, but are quick to accept control of their worlds. They don’t pass the buck to someone else, but are willing to be accountable in everything.
  5. Motivated people are continuously learning. The benefit of the learning they do each day is how they use it to improve themselves even more.
  6. Motivated people know there will be tough times, but they know tough times don’t last. They’re aware they need to stay focused on the solution, not the problem. Motivated people always view things in a longer time frame than negative people, who dwell on the negativity of the moment they’re in.
  7. Motivated people set goals and are focused on achieving them, and along the way they celebrate each positive step. The goals they set are designed to both motivate them and drive them to higher levels of success than others might achieve.
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